Donate – Style Up – Empty!
International project comes to Manchester Arndale
An empty shop is a strange concept – but it’s one that’s currently going great guns in Manchester Arndale (23rd January – 2nd February 2014). We sent fashion stylist Susan Baxter (Susan Styles You) along to check it out and report back!
Last week I was invited to the launch of The Empty Shop in The Manchester Arndale and I was very excited to learn what it was all about.
The Empty Shop is a fab concept that originated in San Pau, Brazil, but this is the first time that it has been seen in the UK.
It has been brought to Manchester with the assistance of Homeless charity Mustard Tree and shop fitting company Clarke Gough, together with The Manchester Arndale in order to raise awareness of homelessness in the area.
The whole project is supported by Manchester City Council.
So how does it work?
Well basically you take along your unwanted (good quality and stylish pretty please) clothes to The Empty Shop.
You will be greeted by some very jolly volunteers (local Fashion bloggers and Stylists) who will give you the opportunity to be featured on the donor wall as a polaroid throughout the event.
The volunteers then style the clothes each day with show stopping looks to create the shop.
At the end of each day, all the clothes are removed and taken to Mustard Tree. The whole process then starts again.
The clothes will be donated to those in need across the city – and they are also selling some in their own stores. The proceeds will help to raise money to fund programmes that are working on the causes of homelessness in Manchester.
Here are two of the very first donors to enter the shop with their bulging suitcases.
The event is running right now until the 2nd February so get yourself down there and donate for a fab cause.
You can find The Empty Shop outside Next in The Manchester Arndale.
For more information visit manchesterarndale.com/theemptyshop
Photographs: Susan Baxter, Manchester Arndale / The Empty Shop